Privacy Policy (deepblueboats.com.au) – Last updated: 27 May 2026
Deep Blue Boats Privacy Policy
Deep Blue Boats (ABN pending – trading as Deep Blue Boats Pty Ltd) respects your privacy and is committed to protecting your personal information in accordance with the Privacy Act 1988 (Cth) and the 13 Australian Privacy Principles (APPs).
This Privacy Policy explains how we collect, hold, use, disclose and protect your personal information when you interact with us via our website deepblueboats.com.au, by phone, email, in person at our Gold Coast showroom, or through any other channel.
By using our website or providing us with your personal information, you consent to the handling of your information as described in this policy.
1. Information We Collect
We may collect the following types of personal information:
Personal and Contact Information: Name, postal address, email address, phone number, date of birth, and boating or fishing preferences.
Transactional and Purchase Information: Details of boat enquiries, quotes, orders, payments, finance applications, and delivery addresses (including Pacific island ports).
Technical and Website Information: IP address, browser type, device information, pages visited, and cookies or similar tracking technologies.
Usage and Interaction Information: How you use our website, enquiry forms, sea-trial bookings, or communications with our team.
Sensitive Information (only with consent): Health or medical information if relevant to boat customisation (e.g. accessibility requirements).
We only collect information that is reasonably necessary for our business functions or activities.
2. How We Collect Your Information
We collect personal information directly from you when you:
Complete an online enquiry or quote request
Contact us by phone, email or in person
Book a sea trial or visit our Bundall showroom
Subscribe to newsletters or marketing communications
Engage with our social channels or third-party boat listing platforms
We may also collect information from third parties such as credit reporting bodies, our authorised manufacturers (World Cat, Front Runner, EdgeWater), or publicly available sources, where lawful.
3. How We Use Your Information
We use your personal information for the following purposes:
To provide you with boat sales, service, customisation, delivery and after-sales support
To process orders, payments and finance arrangements
To communicate with you about products, promotions, events and Pacific delivery options
To improve our website, services and customer experience
To conduct market research and internal analytics
To comply with legal and regulatory obligations (including anti-money laundering, tax and consumer law)
To protect our rights, property and safety
4. Sharing and Disclosing Your Information
We do not sell your personal information. We may disclose it to:
Our service providers: IT hosts, payment processors, marketing platforms, logistics partners, and legal/financial advisers (all bound by confidentiality).
Boat manufacturers: World Cat, Front Runner and EdgeWater (USA-based) for order fulfilment, warranty, and custom builds. This involves overseas disclosure to the United States. We take reasonable steps to ensure these recipients comply with Australian privacy standards.
Pacific delivery partners: Freight forwarders and agents in New Zealand, Fiji, Bora Bora, New Caledonia and other islands.
Regulatory authorities: Where required by law (e.g. Australian Taxation Office, courts, or police).
5. Security of Your Information
We implement industry-standard security measures including encryption, secure servers, firewalls, access controls and regular audits to protect your personal information from misuse, interference, loss, unauthorised access, modification or disclosure.
If a data breach is likely to result in serious harm, we will notify you and the Office of the Australian Information Commissioner (OAIC) in accordance with the Notifiable Data Breaches scheme.
6. Cookies and Tracking Technologies
Our website uses cookies and similar technologies to enhance user experience, analyse traffic and deliver targeted advertising. You can manage cookie preferences through your browser settings. We also use Google Analytics and Meta pixels – full details available on request.
7. Your Rights and How to Access or Correct Your Information
Under the APPs you have the right to:
Access the personal information we hold about you
Request correction of inaccurate or incomplete information
Request deletion (where lawful)
Withdraw consent at any time (where consent is the basis of processing)
Object to or restrict certain processing
Lodge a complaint about how we handle your information
To exercise any of these rights, contact us using the details below. We will respond within 30 days (or sooner where possible).
8. Changes to This Privacy Policy
We may update this policy from time to time to reflect changes in our practices or legal requirements. The current version will always be posted on deepblueboats.com.au with the “last updated” date at the top. Continued use of our services after changes constitutes acceptance of the updated policy.
10. Contact Us
Deep Blue Boats
Phone: 0477 055 044 (24/7)
Email: info@deepblueboats.com.au
Website: deepblueboats.com.au
This Privacy Policy is a key part of your trust in Deep Blue Boats. We are committed to handling your information with the same care and precision we apply when building your next Pacific-dominating boat.
